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Volume 24, Number 5 — May 2017

BCM Takes Home Pinnacle Awards from Northeast Tennessee Tourism Association

May 15, 2017

The 2017 Northeast Tennessee Tourism Association held its annual Pinnacle Awards ceremony Thursday, May 11 in Johnson City, Tennessee, during which the Birthplace of Country Music earned six trophies in a number of catergories including the Judges Choice Pinnacle for its 2016 Bristol Rhythm & Roots Reunion Artist Reveal Video, produced by Loch & Key Productions of Knoxville, Tennessee. The video also received the Pinnacle for Advertising and Promotions.

The organization also achieved a Pinnacle for Special Projects for the Birthplace of Country Music Museum's "Tennessee Ernie Ford: A Life On Stage" special exhibit.

BCM earned two Merit Awards in the category of Advertising and Promotions for its Birthplace of Country Music Branding Video and a :30 second commercial.

The Birthplace of Country Music, Bristol Motor Speedway, and the Bristol Convention & Visitors Bureau shared a Pinnacle Award for Public Relations for their Integrated Public Relations for the World's Largest Football Game campaign for Battle at Bristol.

A! ExtraTopics: Achievements